When the National Labor Relations Board decided to consider McDonald’s a joint employer of all workers within the franchise, fears spread like wildfire. This ruling meant that any McDonald’s employee was considered jointly employed with the McDonald’s franchisor, even though individual franchisees hired the employees. So if a problem came up like injustice in the hiring or firing department, complaints could go all the way up to the top.
As you grow your franchise, it’s imperative that you find the right franchise owners; ones that will help keep your brand consistent, authentic and successful. Selecting the right man or woman for the job can be tricky, as a resume doesn’t reveal anything about an individual’s aptitude or resiliency.
As a franchisor, it's always in your best interest to provide your franchisees with resources to help build the business. The tricky part about franchising is keeping everything -- from bookkeeping to social media to customer service -- the same across all locations.
The franchise industry is really hot right now, meaning there’s a big need for new franchise owners. The problem is that franchisors are competing for the same people. There is only so much of the population that has the money and expertise to be a skilled franchise owner, so how do you quickly figure out who is a good fit and who’d be better off in Corporate America?
When you’re on the hunt for new franchise owners, where do you even begin to look? How do you get your message out? And once people show interest, how do you gauge competency? We have a tool that can really help you out with this. It’s called the Franchise Potential Profile, and it assesses the aptitude of potential franchise owners. After the assessment we provide a summary of what we found and how the potential owner would fit in with your company.
You've put some information on your website and you've made some phone calls, but you're not seeing much traction in terms of seeking franchisees. The best way to get your message heard by the most amount of people possible is to utilize social media platforms.